Bachelor of Communication and Media - Bachelor of Business

Course summary

Studying communications and business provides a complementary range of expertise within the business and commercial environment including management, operations and marketing, accounting, economics and finance. This double degree will enable you to research, plan, execute and manage marketing campaigns, acquiring skills in issue management, product publicity, crisis communications, and media relations.

Throughout the Bachelor of Communication and Media you will acquire a strong foundation in the national and international communication and media industry. With a focus on preparing you for global careers, this degree places an emphasis on high-level skills in media production, communication research and independent project work.   

During the Bachelor of Business, you will gain practical, real-world experience and make professional connections. You will develop core skills across all business functions, as you build specialist knowledge in a chosen field to excel in today's dynamic and complex business environment.

A double degree at UOW provides a world-class qualification in less time and at less cost than studying the two degrees separately. Having a double degree will give you a competitive advantage in a crowded job market.

Majors include: 

  • Visual communication design
  • Digital and social media
  • Journalism
  • Screen media production
  • Marketing communication and advertising
  • Accountancy
  • Business analytics
  • Business law
  • Economics
  • Finance
  • Financial planning
  • Human resource management
  • International business
  • Management
  • Marketing
  • Public relations
  • Sport marketing and management
  • Supply chain management
  • Sustainable business 
  • Course information

    Study area

    Business, Communications & Media

    Campus

    Wollongong

    Course Code

    3110

    ATAR-SR

    70

    IB Score

    26

    Duration

    4.5 years full-time, or part-time equivalent

    Delivery

    On Campus

    Cricos

    102892K

    UAC Code

    751254

    Admission, Key dates, and Fees

    A range of admission options are available for students of all ages and academic backgrounds. The procedures governing admission are defined in UOW's Admissions Procedures, and the UOW College Admissions Policy.

    For any specific advice or questions regarding an application, please contact the Future Students Team.

    Recent Secondary Education Admission Criteria These criteria may be used to gain admission to this course for students who are currently in year 12 or have recently completed their secondary education.

    Recent secondary education students can gain admission to this course via non-ATAR or ATAR-based options.

    NON-ATAR ADMISSION OPTIONS With these options students may be admitted on the basis of criteria other than ATAR.

    Non-ATAR admissions at UOW take an individual approach to understanding potential for academic success. Each student is assessed based on key qualities across academic readiness, motivation & passion, planning & persistence, and communication & collaboration.

    Early Admission

    Students may be admitted to this course via Early Admission.

    ATAR-BASED ADMISSION OPTIONS With these options, students may be admitted on the basis of ATAR or ATAR plus additional criteria (e.g. an audition or individual subject results).

    Guaranteed entry selection ranks

    The minimum score for guaranteed entry (or for consideration if this course has limited places) is an ATAR-Selection Rank of 70 or an IB of 26. This includes the effect of adjustment factors.

    Adjustment factors

    Adjustment factors, such as the subjects you are studying, the area in which you live or equity and access schemes, are taken into consideration and these will be combined with your ATAR to adjust your selection rank and make it higher than your ATAR. Find out more about UOW's adjustment factors.

    Other Admission Criteria

    VOCATIONAL EDUCATION & TRAINING Students who have undertaken vocational education or training since leaving school.

    HIGHER EDUCATION STUDY Students who have studied a University course, or completed a bridging or enabling course.

    WORK & LIFE EXPERIENCE Students admitted on the basis of previous achievement other than higher education study, vocational education & training, or recent secondary education.

    CREDIT FOR PRIOR LEARNING

    If you can demonstrate that you have met the learning outcomes for our subjects through prior learning, such as previous tertiary or TAFE qualifications, you may be eligible for credit for prior learning towards your degree. Where relevant to the UOW degree, specified credit may be given for specific subject(s); where not relevant to the degree, unspecified credit may be awarded.

    FEES

    Commonwealth supported students are required to pay a student contribution amount towards the cost of their course. The amounts are calculated based on the subject cluster and the Equivalent Full-time Study Load (EFTSL) value of the subject. For information regarding student contribution amounts, please refer to the UOW Current Students website.

    * Session fees are for one session for the year shown. Total course tuition fees shown are indicative, and are based on normal course length and progression.
    These fees are subject to change from year to year. However, if you receive an offer to study at UOW, your fees will be fully confirmed at the time of your offer.

    ENTRY REQUIREMENTS

    Applicants need to have achieved the required score in a qualification equivalent to the completion of 13 years of schooling in Australia.
    In order to succeed in your chosen course, it is assumed you have completed relevant subjects in your senior high school studies or other relevant qualifications. This is particularly important for degrees which have a strong basis in Mathematics or Science.


    ENGLISH REQUIREMENTS

    The following level of English is required to gain admission to this program:

    English Test

    Overall Score

    Reading

    Writing

    Listening

    Speaking

    IELTS Academic

    6.5

    6.0

    6.0

    6.0

    6.0

    TOEFL (Internet-based)

    86

    18

    18

    17

    17

    UOW College: English for Tertiary Studies: Credit (weighted average mark of 65 overall and minimum 50 in Academic Reading and Writing)

    Other qualifications may also be considered. Full details can be found on our English Language Requirements website.


    CREDIT FOR PRIOR LEARNING

    If you can demonstrate that you have met the learning outcomes for our subjects through prior learning, such as previous tertiary or TAFE qualifications, you may be eligible for credit for prior learning towards your degree. Where relevant to the UOW degree, specified credit may be given for specific subject(s); where not relevant to the degree, unspecified credit may be awarded.

    FEES

    Tuition fees are reviewed annually: fees payable are dependent on the year of commencement and are subject to increase during the period of study.

    Additional Fees:


    In addition to tuition, there are other fees and costs you will need to consider, including but not limited to:



    • Overseas Student Health Cover (OSHC)

    • Student Services and Amenities Fee (SSAF)

    For more details on fees and other costs, please visit Fees and Assistance.

    CAMPUS

    DELIVERY METHOD

    SESSION FEE*

    COURSE FEE*

    Wollongong

    On Campus

    $18,024 (2025)

    $162,216 (2025)

    * Session fees are for one session for the year shown. Total course tuition fees shown are indicative, and are based on normal course length and progression.
    These fees are subject to change from year to year. The fees outlined in your Letter of Offer of Admission to the University are correct at the point of offer, but are indicative and subject to change without notice. The indicative total course tuition fee is an estimate, based on normal course length and progression and current course fees.

    Admission Profile


    INDICATIVE ENROLMENT



    STUDENT PROFILE

    This table shows the breakdown of the applicant background of the student group at UOW for this course. It provides data on students that commenced undergraduate study and continued study beyond the census date at UOW in 2023.

    Applicant background

    2023 intake

    2023 intake (%)

    Higher education study Students who have studied a University course, or completed a bridging or enabling course.

    -

    -

    Vocational education & training study Students who have undertaken vocational education or training since leaving school.

    -

    -

    Work & life experience Students admitted on the basis of previous achievement other than higher education study, vocational education & training, or recent secondary education.

    -

    -

    Recent secondary education

    ATAR Only Students admitted only on the basis of ATAR including any applied adjustment factors.

    -

    -

    ATAR plus additional criteria Students who were admitted on the basis of both ATAR and additional criteria (e.g. an audition or individual subject results).

    -

    -

    Other criteria only (non-ATAR) These students were admitted on the basis of other criteria where ATAR was not a factor (e.g. UOW Early Admission).

    -

    -

    International students All other students.

    -

    -

    All students

    -

    -

    < 5: Number of students is less than 5
    N/A: Data not available for this item
    N/P: Not published (hidden to prevent calculation of other numbers less than 5)


    ATAR PROFILE

    This table relates to all students selected on the basis of ATAR alone or ATAR in combination with adjustment factors. For more information on adjustment factors commonly available to applicants, see ‘ATAR-based admission’.

    ATAR profile of ATAR-based offers in 2023

    ATAR The unadjusted, raw ATARs for students offered a place wholly or partly on the basis of ATAR. Selection Rank The ATARs of the same student group, including the impact of adjustment factors.
    Highest rank to receive an offer

    -

    -

    Median rank to receive an offer

    -

    -

    Lowest rank to receive an offer

    -

    -

    < 5: Less than 5 ATAR-based offers made
    N/A: Data not available for this item
    N/P: Not published (less than 5 ATAR-based offers made)

    More Information

    For more information about UOW admission pathways, see UOW Admission Information.

    Key Dates

    SESSION

    CAMPUS

    SESSION DETAILS

    2025 Autumn

    Wollongong

    Orientation: 24 - 27 February 2025
    Session: 03 March - 27 June 2025

    Applications Close

    • Domestic Applicants (UAC): 30 September 2024 (early bird), 30 January 2025 (final) (see UAC Key Dates).
    • Domestic Applicants (Direct): 31 December 2024*
    • International Applicants: 9 December 2024*

    *Applications must be complete with all the required documentation.
    Late applications may be assessed for future sessions if an outcome for the requested session is not possible.

    2025 Spring

    Wollongong

    Orientation: 21 July 2025
    Session: 28 July - 20 November 2025

    Applications Close

    • Domestic Applicants (UAC): 28 June 2025 (see UAC Key Dates).
    • Domestic Applicants (Direct): 31 May 2025*
    • International Applicants: This course is not available to international applicants in 2025

    *Applications must be complete with all the required documentation.
    Late applications may be assessed for future sessions if an outcome for the requested session is not possible.

    Course Structure

    (Current year structure - subject to change)

    Course Handbook

    Accreditation & professional recognition

    The University of Wollongong has been awarded with the prestigious Association to Advance Collegiate Schools of Business (AACSB International) accreditation. Being accredited by AACSB is public recognition that we are among the world’s top 6% of business schools – that our curriculum meets the highest standards, our students learn from the best business minds, and that our graduates have the highly sought-after skills, knowledge, and experience that today’s global employers are looking for. Some majors within the Bachelor of Business enable graduates to meet the membership requirements of relevant professional associations. For more information, visit Professional Accreditation and Recognition.

    Why choose this course

    Studying a double degree at UOW allows you to tailor your course specifically to your interests, allowing you to choose the direction your program takes. Studying Communication and Media along with Business will give you access to real-world organisations and a communication project to develop your practical understanding, while providing critical experience in preparation for future employment. The degree builds on our expertise in global media, and our focus on industry, business and government practice.

    The Faculty of Business and Law is a signatory to the Principles of Responsible Management Education (PRME), a global initiative of the United Nations. The PRME endorses institutions that champion responsible management education, research and thought leadership.

    Career opportunities
    • Auditor
    • Banker
    • Analyst
    • Financial controller
    • Financial planner
    • Paraplanner
    • Accountant
    • Policy advisor
    • Business adviser
    • OHS officer
    • HR manager consultant
    • Stock broker
    • Insurance broker
    • Fund manager
    • Exporter/importer
    • Public relations coordinator
    • Market researcher
    • Advertising executive
    • Brand/product manager
    • Event manager
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